I had an absolute blast filming the Colour Analysis Explained event. Colour is absolutely wonderful, glorious, fabulous, delectable, delicious and de-lovely! I had a fantastics 3 days and so did the lovely ladies who travelled to Sheffield through the snow and ice. The ladies were all wonderful, glamorous and gorgeous personalities too!
Read moreColour Psychology
Colour behaviour saves lives
It may be difficult to believe but I was born shy. I thought that no-one was interested in anything I had to say. So-called friends continually talked over the top of me. Confidence? I didn’t know the meaning of the word. I felt the only thing I was good for was a life of working a low-level desk job. I had no self-esteem like Cinderella before the Fairy Godmother sorted her out!
Read moreDoes red make you spend money?
Does red make you spend money? The High Street has been using red to make us spend more money for years. Clever marketers have been using all five senses to make us spend more money with them for such a long time now we don’t even notice what’s going on, and these tactics include colour. Psychologically we are attracted to red because of its frequency. Think how often you see red used in sale signs.
Read moreMaking judgements about others
When making judgements about others, you probably already know that colour is the first thing we see when we meet someone for the first time. But did you realise that we also make virtually instant judgements about a person’s status and even their spending habits from the colours they’re wearing?
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